About Us

 WE ARE YOU 
CAREFREE^® believes that women can be unapologetically feminine while making the world their own. We also believe that every woman is unique and by embracing their femininity, women can feel more confident about themselves.

 WE MAKE PRODUCTS WITH PURPOSE 
No woman is alike, which is why we offer a full line of innovative products that honor the special form of each woman’s body. We believe each woman deserves to have the liners that work best for her, so product innovation is more than just science to us—it’s our purpose.

 WE HAVE THE RIGHT EXPERIENCE 
CAREFREE^® has been helping women boost their confidence since 1975. Since then, we’ve evolved our products based on the latest scientific breakthroughs, all to help women feel fresh and comfortable all day, every day. And you can expect us to continue to strive to offer women products of top quality and performance.  

 WE LISTEN 
We encourage and respect any comments, questions or feedback, and we’ll always provide answers based on our experience, research and doctors’ opinions.